Friday, February 9 • 11:45am - 12:30pm
Brand Storytelling: How to Communicate Your Unique Value Proposition
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This VIP session will be lead by Calli Cholodenko, Founder and Creative Director of Something Social, a leading social media and creative agency based in LA. Calli is the master of working with brands and helping them to tell their story and communicate their value online, and in her session, she’ll dive into the importance of branding and how to communicate your unique value proposition online. The world we live in today is competitive, and Calli will be showing you how to cut through the noise and send the right message, connect with your target audience, and achieve your overall business goals.
Key Takeaways:
  • The importance of having a solid brand
  • How to create a compelling brand story & communicate your unique value proposition on social
  • How to create content that aligns with your brand’s message
  • How to stand out in a crowded market
  • How to effectively describe the benefit of your offer, how you solve your customer’s needs, and what distinguishes you from the competition
  • How to determine what social media platforms will help you to tell your story best

avatar for Calli Cholodenko

Calli Cholodenko

Something Social
Calli Cholodenko is the Founder and Creative Director of Something Social, a social media + creative agency specializing in lifestyle brands. With an emphasis on strategy, branding, creative content, social media management, business development and influencer relations, Something... Read More →

Friday February 9, 2018 11:45am - 12:30pm
VIP Room