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Friday, February 9 • 10:30am - 11:30am
Secrets of Successful Blogging: Defining the True Intention of your Influence Through Your Content + How to Leverage Marketing Strategies
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This session will be led by Julie Solomon, New York Times best-selling publicist, Blog Strategist, and Founder of The Influencer Podcast. Over the years, Julie has worked with countless influencers, bloggers, and entrepreneurs, helping them to grow in the areas of pitching, branding, blogging, social media, and marketing. In her session, Julie will dive into the secrets of successful blogging and how to create a blog that stands out in a competitive market. So many bloggers today focus too much of their time and effort on creating content and not enough on giving the content the promotion it deserves! So, Julie will share with you her 80/20 rule and what she finds to be the most successful strategy when it comes to marketing your blog content. You’ll walk away with an understanding of how to create content that your readers love and develop an action plan to increase the reach of your content.
Key takeaways:
  • How to define the true intention of your influence through your content
  • How to create content that your target audience will want to engage with
  • The importance of marketing your blog content
  • The elements of a successful promotion strategy and how to create one that works for your unique blog
  • How to leverage marketing strategies to increase your reach and grow your following

Speakers
avatar for Julie Solomon

Julie Solomon

Julie Solomon, The Influencer Podcast
Julie Solomon started her website in 2013 while on maternity leave from OMG! Publicity, the book publicity firm she co-founded and still actively runs today. Her vast background in publicity, marketing, and influencer strategy has elevated her reach and readership growth. Julie... Read More →


Friday February 9, 2018 10:30am - 11:30am
VIP Room