Thursday, February 8 • 9:00am - 10:00am
The Key To Successfully Using Instagram Stories to Market Your Business
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This session will be led by Brandy Pham, Founder and Creative Director of Planoly, the premier Instagram planning software for brands and influencers on Instagram. With over 1 million users to date, Planoly has taken the social media world by storm in just two short years. In her session, Brandy will be covering the ins and outs of Instagram and specifically, Instagram Stories. She’ll dive into how to make the most out of the platform and how Stories can play a key role in the marketing strategy for your business. You’ll walk away with a better understanding of the value of using Stories and the importance of branding and building your brand voice through Instagram.
Key takeaways:
  • The benefits of using Instagram & Instagram Stories to grow and promote your business
  • How to incorporate Instagram Stories into your content strategy
  • How to develop an Instagram Stories strategy that works for you
  • Best practices including how to create engaging Story content and make the most of available features
  • The benefits of scheduling your Stories ahead of time and how to create a Story content calendar
  • Essential tips for Instagram success

avatar for Brandy Pham

Brandy Pham

Brandy is the Co-founder and Creative Director of Planoly. After 10 years in the fashion industry, she felt burnt out and lost her drive and creativity. One Friday after work, Pham spoke with her husband about how she was feeling. He encouraged her to quit and start her own company... Read More →

Thursday February 8, 2018 9:00am - 10:00am
Sunset Room